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Internationalization Glossary OER-CRAFTS

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INTERNATIONALIZATION GLOSSARY

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Partners
MARKET ANALYSIS

Partners are all subjects that bring your product to end users on your foreign target markets. You may consider several approaches to identify and choose proper partners: finding domestic buyers who then export your product, finding domestic buyers who represent foreign end users or customers, using intermediaries, or doing directly own research in your target market to identify partners (e.g. distributors or sales representatives) or end users.